I found this online a while ago and thought this would be helpful to some of you, so here you go!
I found a list of marketing abbreviations at some point and it’s been helpful to me so I thought I’d post them here. Feel free to save this…
AS – Article Submission
API – Application Program Interface
B2B – Business to Business
B2C – Business to Consumer
CPC – Cost per Click
CTR – Click Through Rate
CTA – Call to Action
CPM – Cost per Thousands
CPA – Cost per Action
CPA – Cost per Acquisition
CPL – Cost per Lead
CPO – Cost per Oder
CRO – Conversion Rate Optimization
CMS – Content Management System
COA – Cost of Acquisition
CPV – Cost per View
DLR – Deep Link Ratio
DKI – Dynamic Keyword Insertion
DLP – Directory Listings Page
DNS – Domain Name Server
DMM – Digital Media Marketing
EMD – Exact Match Domain
ECPC – Enhanced Cost per Click
FCP – Frequently Cached Page
G+ – Google Plus
GA – Google Analytics
GAW – Google AdWords
GIS – Google Image Search
GAP – Google Advertising Professional
GSC – Google Search Console
IM – Internet Marketing
IBL – Inbound Links
JGI – Just Google It
KDA – Keyword Density Analyzer
KEI – Keyword Effectiveness Index
KWR – Keyword Research
LB – Link Building
LPO – Landing Page Optimization
MTO – Meta Tags Optimization
NAP – Name, Address, Phone Number
NSEO – Negative SEO
OBL – Outbound Links
P4P – Paid for Placement
PR – Page Rank
PPC – Pay per Click
PFI – Pay for Inclusion
PFL – Paid for Listings
PFP – Pay for Performance
PPR – Pay per Rank
PPV – Pay per Visitor
PPP – Pay per Post
ROI – Return on Investment
RTB – Real Time Bidding
SE – Search Engine
SB – Social Bookmarking
SEO – Search Engine Optimization
SEOs – Search Engine Optimizers
SEM – Search Engine Marketing
SEP – Search Engine Positioning
SER – Search Engine Ranking
SMO – Social Media Optimization
SMM – Social Media Marketing
SES – Search Engine Strategy
SERM – Search Engine Results Management
SERP – Search Engine Results Page
SRM – Search Reputation Management
SEW – Search Engine Watch
SMX – Search Marketing Expo
SNS – Social Networking Service
TLP – Top Level Page
TLA – Text Link Ads
TBPR – Toolbar Page Rank
UGC – User Generated Content
UX – User Experience